Vice President, Product Commercialization for Cybersecurity & Resilience

Knewin

Our Purpose

We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a culture of inclusion for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team – one that makes better decisions, drives innovation and delivers better business results.

Title and Summary

Vice President, Product Commercialization for Cybersecurity & Resilience Overview:
The role is a senior leadership position within Mastercard’s Data & Services (D&S) business unit. The role has broad remit spanning Mastercard’s European markets with responsibility for leading the successful commercialization of D&S’ Cybersecurity Products and Advisory capabilities in the region.

The incumbent will be assigned an annual product P&L target for the region and will work closely with several stakeholders, including but not limited to, the regional product leadership, sales, and delivery teams to achieve the annual target.

The incumbent will be responsible for supporting the successful launch and commercialization of new and existing cybersecurity products/initiatives within the region. Overseeing the strategic planning, execution, and coordination of the cybersecurity business growth activities with the local teams to maximize market penetration, revenue and volume growth, and customer satisfaction. The role will require strong cross-functional collaboration, market analysis, and effective stakeholder management with local teams.

Role Responsibilities:
• Function as the lead cybersecurity commercialization SME
• Own the cybersecurity P&L for D&S cyber products and services in Europe
• Work closely with regional sales and account management teams to support growth of the business including support and execution of the Channel Sales & Partnership GTM strategy
• Enable execution of land-and-expand strategy by working closely with ACS leadership and ACS cybersecurity SMEs to define capacity and capability requirements
• Collaborate closely with the global cyber product team to define market needs for product and enhancements
• Serve as thought leader for cybersecurity in the European market; represent MA D&S Cyber at events, conferences, etc.
• Define and execute the regional commercialization strategy in partnership with the regional, global, and local product teams aligned with overall business objectives and product roadmap.
• Support local teams identifying market opportunities, target client segments, and opportunities to drive successful product launches and market penetration.
• For new products, coordinate the launch activities ensuring successful market entry and adherence to launch timelines.
• Work in partnership with local stakeholders, and functional teams ensuring market insights and analysis are understood and support the activities agreed for commercialization and outcomes that need to be achieved.
• Leverage market research and analysis to confirm customer needs, market trends, and competitive dynamics to deliver a successful outcome.
• Build and maintain strong relationships with key stakeholders, including internal teams, customers, partners, and distributors.
• Collaborate closely with local Customer Solution Centers and Sales teams to align commercial strategies, provide guidance, and support their efforts.
• Work in partnership with product and marketing on sales enablement and GTM materials, training programs, and tools to equip the business with the necessary knowledge and resources for successful product/initiative commercialization.
• Work with the product and local teams to define KPIs for commercial activities and monitor their performance.
• Analyze sales data, market trends, and customer feedback to evaluate the effectiveness of commercial strategies and leverage the data insights team to make data-driven recommendations for improvement.
• Identify opportunities to optimize commercialization processes, enhance efficiency, and streamline workflows.
• Stay updated with industry trends, market dynamics, and best practices in product commercialization to drive continuous improvement.

Experiences
• Proven experience in product commercialization, client and/or account management, or a related role within the cybersecurity and risk domain
• Demonstrated experience in consultative sales in the Cybersecurity and Risk domains
• Strong ability to Convince/Influence senior stakeholders, internal and external
• Strong executive presence and comfortable presenting to senior and C-level executives
• Strong understanding of market dynamics, customer behavior, and competitive landscape
• Excellent leadership and project management skills, with the ability to effectively coordinate cross-functional teams without direct management responsibility
• Exceptional communication and interpersonal skills to build and maintain relationships with internal and external stakeholders
• Demonstrated skills in storyboarding and expressing vision and outcomes to influence sales and cross-upsell opportunities
• Strong technical skills and comfortable with industry/domain jargon to demonstrate credibility with unique buying personas
• Results-oriented with a track record of achieving commercial objectives and driving revenue growth in a global organization
• Ability to adapt to a fast-paced, dynamic environment and manage multiple priorities effectively
• Proven ability to work effectively in a matrix environment balancing and managing multiple stakeholders
• Demonstrated experience as a leader with strong interpersonal skills and the ability to develop talents
• Can communicate to executives and peers, with impact, eloquence, and authenticity.
• Demonstrated experience building organizational relationships, partnering with, and influencing executive leadership
• Has experience in translating and applying customer feedback to lead product offering adjustment strategies

Additional criteria:
• Ability and willingness to travel within the region; up to 75% travel may be expected
• Undergraduate degree required; advanced business or technical degree preferred
• Cybersecurity certifications preferred but not required

We do have the flexibility to hire for this role across other European locations where we have a Mastercard office.

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

• Abide by Mastercard’s security policies and practices;

• Ensure the confidentiality and integrity of the information being accessed;

• Report any suspected information security violation or breach, and

• Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.